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Category Archives: Entrepreneurship


Cost Effective Marketing Methods For Small Businesses

adminbmt March 5, 2014

Starting your own business is an art as well as a science. It requires the creative thinking to design and implement marketing strategies and scientific study of market and competitors. It also needs the hard work and passion to sustain the business even when it is unprofitable in the short run. An entrepreneur should always… Continue Reading »


Understand Your Market

adminbmt March 5, 2014

One of the biggest mistakes entrepreneurs make is to ignore their market and spend huge resources on their product development without any market understanding. Find below a small presentation on why understanding one’s market is extremely important for new businesses and how they can go about it : Know Your Market – BizResearchLabs Bizresearch Labs… Continue Reading »


25 secrets to creating enormous business value

adminbmt November 25, 2013

Here are the Secrets When you want to sell an idea to the top management, speak the language of management – MONEY Lock the monetary opportunity into the strategic plan Set global goals with local capabilities Get the COMMITMENT first. A change in BEHAVIOUR will follow. Inefficiencies in processes are the hatcheries of waste. Waste… Continue Reading »


3 things I learnt about Entrepreneurial Thinking from FreshBiz

adminbmt November 7, 2013

Fresh Biz is a board game that has been designed to induce Entrepreneurial mindset into the participants. I had heard about this game a couple of months back when they did a launch in Bangalore. The founder/inventor Ronen Gafni and his team had come to India and that had made news. Ronen, a serial Entrepreneur… Continue Reading »

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